Quetzal vs SocialPilot: The SocialPilot alternative that makes the posts

SocialPilot moves a lot of content across client accounts efficiently. Quetzal makes that content in the first place.

Prices checked 30 September 2026, updated

Quetzal is our product. Facts on the other tools were checked on 30 September 2026 on each vendor's own site; where a vendor does not say, we write "not listed".

Quetzal

Makes the posts for you

Businesses and agencies that want the posts done for them

$69/ mo

Starter, per brand, billed yearly. $90 month to month.

  • Plans the week from your website and brand
  • Writes every post and designs images on every plan
  • AI reels on every plan, from 10 AI credits a month (1 credit = 1 image or 1 second of AI video)
  • Publishes to Instagram, Facebook, LinkedIn, TikTok, X and YouTube
  • Approve each post, or let it run
  • App in English and Spanish

SocialPilot

Agency platform

Agencies that already produce content and need low-cost distribution across many client accounts

$25.50/ mo

Essentials, per account, billed yearly. $30 month to month.

  • Its AI helps you write when you ask
  • AI video: not listed
  • Approval before publishing
  • Inbox for comments and messages
  • 14-day trial, no card

7 days free. Card required, nothing charged today. SocialPilot's price basis: Per subscription, per month, in tiers by social accounts (7, 15, 25 or 50) and users (1, 3, 6 or unlimited); extra accounts and users are paid on top. Prices in US dollars, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies.

The short answer.

Quetzal

Pick Quetzal if you want your social media done for you: posts planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube.

SocialPilot

Pick SocialPilot if you have the production capacity and need low-cost, reliable distribution across many client accounts, from $30 a month per subscription (Essentials).

What Quetzal costs

Quetzal starts at $90 a month per brand, or $69 a month billed yearly (Starter). Unlimited posts on every plan. Plans differ in connected accounts and AI credits a month, which pay for designed images and AI reels on every plan (1 credit = 1 image or 1 second of AI video). SocialPilot's entry plan costs less, because you pay it to schedule and manage. With Quetzal you pay for each client's posts to be made.

Side by side.

Every row read from each vendor's own pages. Where a vendor does not say, we write "not listed".

Best for

Quetzal
Businesses and agencies that want the posts done for them
SocialPilot
Agencies that already produce content and need low-cost distribution across many client accounts

Who makes the posts

Quetzal
Quetzal, from your brand. You approve each one or let it run. Unlimited posts on every plan.
SocialPilot
You do; its AI helps when you ask

AI video

Quetzal
Presenter reels with word-timed captions on every plan, paid in AI credits: 10 a month on Starter
SocialPilot
Not listed on their site

Networks it publishes to

Quetzal
Instagram, Facebook, LinkedIn, TikTok, X and YouTube
SocialPilot
10 networks, including Instagram, Facebook, LinkedIn, TikTok, X and YouTube

Approval before publishing

Quetzal
Yes: review mode holds every post, and clients approve by link
SocialPilot
Yes

Comments and messages

Quetzal
Comment-to-DM replies on Instagram and Facebook from Growth; not a shared inbox
SocialPilot
Inbox included

App languages

Quetzal
English and Spanish; posts in your brand's language, with its regional variant
SocialPilot
Not listed on their site

Price from

Quetzal
$90 a month per brand (Starter)
SocialPilot
$30 a month per subscription (Essentials)

Billed yearly

Quetzal
$69 a month, billed yearly (Starter)
SocialPilot
$25.50 a month per subscription, billed yearly (Essentials)

Free plan

Quetzal
No
SocialPilot
No

Free trial

Quetzal
7 days; card required, nothing charged today
SocialPilot
14 days, no card needed

Refunds

Quetzal
Cancel in the 7-day trial and pay nothing. A yearly or quarterly plan cancelled within 30 days of a charge is refunded, minus the months started. Otherwise, no refunds.
SocialPilot
If you forgot to cancel, or have not used the account for more than a day after the last charge, that charge is refunded in full; no prorated refunds after that, and no refunds on annual plans.

Source: their pricing page

What it costs at your size.

Monthly billing on both sides, each tool in its own unit (SocialPilot: per subscription). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.

One brand, three accounts

$90/ mo

Quetzal Starter

SocialPilot

$30 (Essentials)

One brand, six accounts

$298/ mo

Quetzal Growth

SocialPilot

$30 (Essentials)

Three brands, three accounts each

$243/ mo

Quetzal 3 × Starter

SocialPilot

$50 (Standard)

What Quetzal does that SocialPilot does not.

The week arrives planned and written

Quetzal reads your website and brand kit, plans the week and writes every post in your voice. You open a finished week instead of an empty calendar.

Clients approve without an account

Each client gets a private link to approve posts or ask for a change, with no seat and no login. Review mode holds every post until someone says yes.

Priced per brand, with seats included

A plan covers one brand with its accounts and its team (3 people on Growth, more on larger plans). Agencies pay per client brand on one invoice, with a discount from the third client.

Designed posts and carousels in your brand

Quetzal designs posts, carousels and stories in your colours and type, so every account looks like one brand. Designed images come on every plan, and posts from your own photos are unlimited.

Where SocialPilot is the better pick.

Stay with SocialPilot if you have the production capacity and need low-cost, reliable distribution across many client accounts.

  • Client management with client approval workflows
  • Bulk scheduling and white-label reports
  • Low entry price for a small set of accounts
  • Review management and local listings from the same company

Switching from SocialPilot.

Create a workspace per client, connect their accounts and paste their website. Quetzal drafts each client's first week from their brand.

Keep SocialPilot for the clients whose content you already produce by hand, and for reviews and listings if you use them. Move the others to Quetzal one at a time.

Questions people ask.

Is Quetzal better than SocialPilot?

For production, yes. SocialPilot distributes content your team has already made, with client approvals, bulk scheduling and white-label reports, and it does that well. Quetzal makes that content, per client brand.

What is the main difference between Quetzal and SocialPilot?

SocialPilot schedules what your team makes, with an AI writer that helps when asked. Quetzal plans and makes each client's posts from their brand and publishes them after approval.

Which is cheaper for one brand with three accounts?

Billed monthly, one brand with three accounts costs $90 (Starter) on Quetzal and $30 (Essentials) on SocialPilot. SocialPilot's entry plan costs less, because you pay it to schedule and manage. With Quetzal you pay for each client's posts to be made.

Does SocialPilot create posts, images or video for you?

According to SocialPilot's own pages, checked on 30 September 2026: its AI helps you write when you ask. Quetzal plans, writes and designs your posts and makes AI reels on every plan.

Can I use Quetzal and SocialPilot together?

Yes, client by client: keep SocialPilot for the clients you produce by hand and move the others to Quetzal. Both publish through the networks' official connections.

How do I move from SocialPilot to Quetzal?

Create a workspace per client, connect their accounts and paste their website. Quetzal drafts each first week for approval, and clients can approve through a private link.

Before you decide

Decide with your own week in front of you.

Type your website and see a week of posts made for your brand. Free, and no account needed.

7 days free. Card required, nothing charged today.

How we compare

SocialPilot's prices were read from its pricing page on 30 September 2026 (monthly billing, USD). Features were checked on SocialPilot's own pages on 30 September 2026; where SocialPilot does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. SocialPilot is a trademark of its owner; Quetzal is not affiliated with SocialPilot.

SocialPilot alternative: Quetzal vs SocialPilot (2026)