Prices checked 30 September 2026Updated
Apaya and Quetzal make the same promise: read your website, then make and publish the posts. They differ in what they make and who they suit.
Quick answer
Pick Quetzal if you want the posts made for you: planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube. Pick Apaya if you want text and image posts plus a blog autopilot, from $69 a month per brand (Spark).
Quetzal starts at $116 a month per brand, or $89 a month billed yearly (Starter). Designed images start on Starter, a new AI post on every network every day on Growth, and AI reels on Pro.
Apaya's entry plan costs less than Quetzal billed monthly.
14 days free. Card required, nothing charged today.
Best for
Who makes the posts
AI video
Networks it publishes to
Approval before publishing
Comments and messages
App languages
Price from
Billed yearly
Free plan
Free trial
Refunds
Apaya's price basis: Per brand, per month; one brand included, each extra brand paid on top. Prices in US dollars, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies. Source: their pricing page.
Stay with Apaya if you want text and image posts plus a blog autopilot, and do not need video.
From Pro, Quetzal makes 10 AI reels a month: a presenter says a script written from your brand, with captions timed to each word, and the reel publishes like any other post.
LinkedIn posts follow a dedicated engine: one point for one reader, a hook from a fixed set of proven mechanisms, a single clear ask at the end and no hashtags. Your other networks get their own version of each idea.
Every post is measured after it goes out, and what worked for your own accounts shapes what Quetzal plans next. You do not have to read a report to benefit from it.
Each client gets a private link to approve posts or ask for a change, with no seat and no login. Review mode holds every post until someone says yes.
One brand, three accounts
One brand, six accounts
Three brands, three accounts each
Monthly billing on both sides, each tool in its own unit (Apaya: per brand). Three brands on Quetzal are three workspaces on one agency invoice, each 10% off. An account is one connected social profile.
Connect your accounts to Quetzal and paste your website. Quetzal reads your brand from the source and drafts the first week.
If Apaya's blog autopilot is doing its job, keep it for the blog. Quetzal handles social media.
Choose Quetzal if you want reels and LinkedIn written to its own rules, with clients approving by link.
Try for freeChoose Apaya if you want text and image posts plus a blog autopilot, and do not need video.
Visit ApayaThey overlap more than most tools on this site. Both read your website and publish on autopilot. Quetzal makes presenter reels from Pro, writes LinkedIn to a dedicated engine and gives clients approval links; Apaya runs a blog autopilot, which Quetzal does not.
Apaya spans social posts and your blog. Quetzal concentrates on social media, with video and per-network writing.
Billed monthly, Quetzal costs $116 (Starter) for one brand with three accounts and $298 (Growth) with six. Apaya costs $69 (Spark) with three accounts; with six, it depends on their plan limits. Apaya's entry plan costs less than Quetzal billed monthly.
According to Apaya's own pages, checked on 30 September 2026: its AI plans and drafts posts for you to approve. Quetzal writes the posts on every plan, designs images from Starter and makes AI reels from Pro.
Yes. Apaya for the blog and Quetzal for social media do not overlap, so running both is straightforward.
Connect your accounts, paste your website and review the brand kit Quetzal builds. Your first week is drafted for approval.
Type your website and see the posts Quetzal makes for your brand, free and without an account. Or start the trial and connect your accounts.
14 days free. Card required, nothing charged today.
Apaya's prices were read from its pricing page on 30 September 2026 (monthly billing, USD). Features were checked on Apaya's own pages on 30 September 2026; where Apaya does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Apaya is a trademark of its owner; Quetzal is not affiliated with Apaya.
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