Ranked list

Best AI social media tools in 2026

If you want the whole week planned, made and published for you across Instagram, Facebook, LinkedIn, TikTok, X and YouTube, pick Quetzal. If short-form UGC video for TikTok and Reels matters more than anything else, Fastlane. If you want a prompt box for quick posts, carousels and videos, Predis.ai. If you want one tool for social, email and blog, Blaze.

· Reviewed by Sergio Verdugo, co-founder of Quetzal

If you make your own posts and only want AI help with the words, a scheduler with an AI assistant, such as Postiz or Blotato, costs less and does that job well.

How we ranked

Each tool scores up to 100 points on these criteria, computed from each vendor's own site, checked on 30 September 2026. The list is in score order.

  1. Who makes the posts30 points

    Full marks if its AI plans and makes posts on its own, half if it helps you write when asked, none if you make every post.

  2. Makes video with AI15 points

    Full marks if it makes video with AI, none if it does not.

  3. Covers the six main networks15 points

    A sixth of the points for each of Instagram, Facebook, LinkedIn, TikTok, X and YouTube it publishes to.

  4. Approval step before publishing10 points

    Full marks if posts can wait for approval, none if not.

  5. Inbox for comments and messages10 points

    Full marks if it has an inbox for comments and messages, none if not.

  6. Entry price10 points

    The cheapest paid plan per month, at face value in the currency the vendor lists: under 20 scores full marks, under 50 two thirds, under 100 one third, 100 or more none.

  7. Free start10 points

    Full marks for a free plan or a trial without a card, half for a trial that asks for a card, none without a trial.

If a fact is not listed on the vendor's site, or is more than 90 days old, that criterion scores half: we do not assume it either way. Scores are out of 100. When two tools tie, the one with the lower entry price goes first.

Quetzal is our product. It is scored on the same criteria from its own plans, and its position comes from the score, not from us.

  1. 1

    Blaze

    Score: 88.3 out of 100

    An AI marketing platform that builds a brand identity and strategy, generates a week of posts and publishes them after you approve.

    Blaze builds a brand identity and strategy, generates a week of posts and publishes them after you approve; it also writes emails and blog posts, in 41 languages. It starts at $79 a month per workspace with a 7-day trial without a card, and refunds the last payment if you signed up by mistake and ask within 14 days.

    • A brand identity, strategy and first week of posts on day one
    • Writes emails and blog posts as well as social posts
    • Content in 41 languages

    Best for

    Social posts, emails and blog in one tool

    Price

    Starter: $79 a month per workspace

    Trade-off

    Video is paid in credits, per video

  2. 2

    Fastlane

    Score: 86.7 out of 100

    An AI content studio that turns a website into a company profile and makes short-form UGC, slideshows and trend remixes you swipe to approve.

    Fastlane turns a website into a company profile and makes short-form UGC, slideshows and trend remixes you swipe to approve, with AI UGC characters and a library of human UGC clips. It has a free plan with no card, and paid plans from $29 a month per account.

    • Short-form video formats built for TikTok and Reels
    • A free plan with no card
    • Weekly content from a website address, approved by swiping

    Best for

    UGC-style short video for TikTok and Reels

    Price

    Starter: $29 a month per account ($23 a month billed yearly)

    Trade-off

    Publishes to 4 networks; payments not refundable once started

  3. 3

    Predis.ai

    Score: 86.7 out of 100

    An AI post generator that turns a prompt into posts, carousels and short videos, with automatic posting from its middle tier.

    Predis.ai turns a prompt into posts, carousels and template, UGC-style or faceless videos, in more than 18 languages, and from Rise up generates posts every day for review. It starts at $32 a month per account with a 3-day trial that takes a card.

    • Quick posts, carousels and videos from a single prompt
    • Output in more than 18 languages
    • From Rise up, 2 to 3 posts a day generated for review

    Best for

    Quick posts, carousels and videos from a prompt

    Price

    Core: $32 a month per account ($24 a month billed yearly)

    Trade-off

    Automatic posting only from its Rise plan; no refunds after the trial

  4. 4

    Quetzal

    Our productScore: 78.3 out of 100

    You get the whole week done, not one post at a time. Quetzal plans it from your brand and website, writes and designs posts and carousels, and publishes them to Instagram, Facebook, LinkedIn, TikTok, X and YouTube, after your approval or on autopilot, in English or Spanish. It measures each post and plans the next week from it. Unlimited posts on every plan; AI reels come on every plan.

    Best for

    A business that wants the week done for it

    Trade-off

    No free plan; AI images and reels spend monthly credits

    $69/ mo

    Starter, per brand, billed yearly. $90 month to month.

    • Plans and makes the week from your website and brand
    • Publishes to Instagram, Facebook, LinkedIn, TikTok, X and YouTube
    • Writes natively in English and Spanish
    • AI reels on every plan, from 10 AI credits a month (1 credit = 1 image or 1 second of AI video)
    See Quetzal's pricing
  5. 5

    Ocoya

    Score: 76.7 out of 100

    A social media scheduler with AI campaigns that plan posts, write captions and generate media for approval, priced by credits.

    Ocoya's AI campaigns plan posts, write captions in 37 languages and generate media for your approval, with credits and profiles shared across brands. It publishes to 22 networks and starts at $29 a month per account with a 7-day trial.

    • AI campaigns that plan posts, write captions and generate media
    • Captions in 37 languages
    • Credits and profiles shared across unlimited brands

    Best for

    AI campaigns across many niche networks

    Price

    Starter: $29 a month per account ($24.17 a month billed yearly)

    Trade-off

    No AI video: it edits and captions your own

  6. 6

    SocialBee

    Score: 76.7 out of 100

    A category-based scheduler with an AI copilot that drafts a content plan, captions and images for you to approve.

    SocialBee's copilot drafts a content plan, captions and images for you to approve, and its evergreen queues recycle posts by category. It has an inbox, starts at $29 a month per workspace, runs a 14-day trial without a card and refunds a first purchase within 30 days.

    • Evergreen queues organised by content category
    • An AI copilot that drafts a plan, captions and images
    • A 30-day refund on the first purchase

    Best for

    An AI copilot on top of evergreen queues

    Price

    Bootstrap: $29 a month per workspace ($24.17 a month billed yearly)

    Trade-off

    No AI video on its pricing page

  7. 7

    Blotato

    Score: 71.7 out of 100

    An AI content engine that writes, makes images and videos from a credit pool, and publishes them to up to nine networks.

    Blotato writes, makes images and faceless or avatar videos from one credit pool, publishes to 9 networks and automates comment and message replies. It starts at $29 a month per workspace with a 7-day trial that takes a card.

    • One credit pool covers images and video
    • Automations for comment replies and direct messages
    • Viral templates and a writer with no word limit

    Best for

    Building posts from templates, or with your own agent

    Price

    Starter: $29 a month per workspace

    Trade-off

    Its AI works on request; you decide every post

  8. 8

    Apaya

    Score: 70.8 out of 100

    An AI marketing tool that reads your website into a brand framework, generates posts and campaigns and can publish them on its own.

    Apaya reads your website into a brand framework, generates posts and campaigns, and its Post Autopilot schedules and publishes them to 10 networks. It is priced per brand from $69 a month, with a 3-day trial.

    • Builds a brand framework from your website
    • Post Autopilot schedules and publishes generated posts
    • A blog autopilot and website monitoring on the middle tier

    Best for

    Text and image posts plus a blog autopilot

    Price

    Spark: $69 a month per brand ($55 a month billed yearly)

    Trade-off

    No inbox, and no refunds after the trial

  9. 9

    Postiz

    Score: 66.7 out of 100

    A social media scheduler with a built-in AI agent that drafts posts, images and short videos on request, also available as open-source software to self-host.

    Postiz publishes to 30 networks, has an open-source edition you can host, works with outside AI agents through MCP, and its built-in agent drafts posts, images and short videos when you ask. It starts at $29 a month per workspace with a 7-day trial.

    • Around thirty networks, far more than most schedulers
    • Open-source edition you can run on your own server
    • Works with outside AI agents through MCP and a command line

    Best for

    Many networks, or hosting it yourself

    Price

    Standard: $29 a month per workspace ($23 a month billed yearly)

    Trade-off

    Its AI agent drafts on request; you direct every post

  10. 10

    Sintra (Soshie)

    Score: 59.2 out of 100

    A team of AI helpers for small businesses, where Soshie plans, drafts and schedules social posts that you approve.

    Sintra is a team of AI helpers for small businesses; Soshie plans, drafts and schedules social posts that you approve. It starts at $39 a month per account for Soshie alone, the pricing page shows sale prices, and purchases are refunded within 14 days.

    • Several AI helpers in one bundle, beyond social media
    • Posts drafted from what it learns about your business
    • Writing support in over 100 languages

    Best for

    AI help across several business tasks

    Price

    Soshie (single helper): $39 a month per account

    Trade-off

    Soshie publishes only to Facebook, Instagram and LinkedIn

What to weigh before you pick.

The reasons

  • Who decides what to post: does the tool plan the week on its own, or wait for a prompt per post?
  • Whether it makes video, and what kind: UGC-style characters, templates, or none.
  • Where it publishes: some cover a few networks, others more than twenty; some do not publish at all.
  • How you approve: an approval step before anything goes out protects the brand.
  • What the price unit is (per account, per brand, per workspace, credits) and what happens if you cancel.

Which tools are on the list.

The list covers the AI tools a small business is most often offered for social media: AI autopilots, AI assistants and schedulers with an AI writer. Who makes the posts weighs most here; the order is the score, as set out in How we ranked.

At a glance.

1. Blaze

Best for
Social posts, emails and blog in one tool
From
Starter: $79 a month per workspace
Free plan or trial
7-day trial, no card
Main trade-off
Video is paid in credits, per video

2. Fastlane

Best for
UGC-style short video for TikTok and Reels
From
Starter: $29 a month per account ($23 a month billed yearly)
Free plan or trial
Free plan, no card
Main trade-off
Publishes to 4 networks; payments not refundable once started

3. Predis.ai

Best for
Quick posts, carousels and videos from a prompt
From
Core: $32 a month per account ($24 a month billed yearly)
Free plan or trial
3-day trial, card required
Main trade-off
Automatic posting only from its Rise plan; no refunds after the trial

4. Quetzal

Best for
A business that wants the week done for it
From
Starter: $90 a month per brand ($69 a month billed yearly), before tax
Free plan or trial
7-day trial, card required; no free plan
Main trade-off
No free plan; AI images and reels spend monthly credits

5. Ocoya

Best for
AI campaigns across many niche networks
From
Starter: $29 a month per account ($24.17 a month billed yearly)
Free plan or trial
7-day trial
Main trade-off
No AI video: it edits and captions your own

6. SocialBee

Best for
An AI copilot on top of evergreen queues
From
Bootstrap: $29 a month per workspace ($24.17 a month billed yearly)
Free plan or trial
14-day trial, no card
Main trade-off
No AI video on its pricing page

7. Blotato

Best for
Building posts from templates, or with your own agent
From
Starter: $29 a month per workspace
Free plan or trial
7-day trial, card required
Main trade-off
Its AI works on request; you decide every post

8. Apaya

Best for
Text and image posts plus a blog autopilot
From
Spark: $69 a month per brand ($55 a month billed yearly)
Free plan or trial
3-day trial
Main trade-off
No inbox, and no refunds after the trial

9. Postiz

Best for
Many networks, or hosting it yourself
From
Standard: $29 a month per workspace ($23 a month billed yearly)
Free plan or trial
7-day trial
Main trade-off
Its AI agent drafts on request; you direct every post

10. Sintra (Soshie)

Best for
AI help across several business tasks
From
Soshie (single helper): $39 a month per account
Free plan or trial
No free trial
Main trade-off
Soshie publishes only to Facebook, Instagram and LinkedIn

When another tool beats Quetzal.

  • Fastlane, if UGC-style video volume for TikTok and Reels matters more than the other networks, and you want a free plan.
  • Blaze, if you want emails and blog posts from the same tool as your social posts.
  • Postiz, if you publish to more than 6 networks or want to host the tool yourself.
  • Predis.ai, if you want to steer each post and video from a prompt at a lower entry price.

How to start

  1. 1Write down which networks you post to and whether you need video; that removes half the list.
  2. 2Start a trial with the brand's website and connected accounts, and judge the first week of output, not the demo.
  3. 3Keep your current scheduler for a week while the new tool's posts go out.
  4. 4Cancel the old tool before its renewal; check its refund terms in the table first.

Questions people ask.

What is the best AI tool for social media?

It depends on the job. For a week planned, made and published for you, Quetzal. For UGC-style short video, Fastlane. For quick posts and videos from a prompt, Predis.ai. For social, email and blog in one tool, Blaze.

Is there a free AI social media tool?

Fastlane has a free plan with no card. Postiz, Blotato, Ocoya and Blaze offer trials. Quetzal has no free plan; it has a 7-day trial with a card.

Which AI tool makes the posts for you, not just the text?

Quetzal, Fastlane, Predis.ai, Blaze, SocialBee, Ocoya, Sintra and Apaya all generate posts for you to approve. Quetzal also designs carousels, makes AI reels on every plan and publishes to Instagram, Facebook, LinkedIn, TikTok, X and YouTube.

Which AI social media tools make video?

Quetzal (AI reels on every plan), Fastlane (UGC characters and clips), Predis.ai (template, UGC-style and faceless video), Blaze (credits per video), Blotato and Postiz (on request). SocialBee, Ocoya and Sintra list no AI video.

Can AI post to social media automatically?

Yes. Quetzal, Blaze, Apaya's Post Autopilot, Predis.ai from its Rise plan and Sintra's Soshie publish what they make. Most let you approve each post first, which we recommend.

Should an AI tool replace my scheduler or sit beside it?

If the AI tool publishes to the networks you use, it can replace the scheduler. If you need a network it does not cover, keep your scheduler for that one.

How do I switch to an AI social media tool?

Start a trial with your website and accounts, judge the first week of real output, keep your old scheduler running for that week, then cancel it before renewal.

Before you shortlist

Try it on your own brand.

The quickest way to compare is to see a week of posts made with your brand and put it next to what you use today.

7 days free. Card required, nothing charged today.
Best AI social media tools in 2026: 10 compared | Quetzal