Prices checked 30 September 2026Updated 30 September 2026

Quetzal vs Captions: the Captions alternative that makes the posts

Captions edits the videos you record and makes AI avatars. Quetzal plans your brand's week, makes posts and reels, and publishes them for you.

Quick answer

Pick Quetzal if you want your social media done for you: posts planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube. Pick Captions if you record yourself on camera and want an app that turns the footage into a finished video, from $24.99 a month per subscription (Max).

Quetzal starts at $116 a month per brand, or $89 a month billed yearly (Starter). Unlimited posts on every plan. Plans differ in connected accounts, designed images a month and AI reels, which start on Pro.

Captions costs less and has a free plan, and its video editing goes much further than Quetzal's reels.

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At a glance

Aspect	Captions	Quetzal
Best for	People who record themselves and want an app to edit and caption the footage	Businesses and agencies that want the posts done for them
Who makes the posts	You do; its AI helps when you ask	Quetzal, from your brand. You approve each one or let it run. Unlimited posts on every plan.
AI video	Footage edited with AI, AI avatars and digital twins, and generated b-roll	Presenter reels with word-timed captions from Pro, 10 a month
Networks it publishes to	Not listed on their site	Instagram, Facebook, LinkedIn, TikTok, X and YouTube
Approval before publishing	Not listed on their site	Yes: review mode holds every post, and clients approve by link
Comments and messages	Not listed on their site	Comment-to-DM replies on Instagram and Facebook from Growth; not a shared inbox
App languages	Not listed on their site	English and Spanish; posts in your brand's language, with its regional variant
Price from	$24.99 a month per subscription (Max)	$116 a month per brand (Starter)
Billed yearly	Not listed: see their pricing page	$89 a month, billed yearly (Starter)
Free plan	Yes	No
Free trial	No time-limited trial listed	14 days; card required, nothing charged today
Refunds	Payments are non-refundable except as their terms state or the law requires; after cancelling you keep access until the period ends.	Cancel in the 14-day trial and pay nothing. A yearly or quarterly plan cancelled within 30 days of a charge is refunded, minus the months started. Otherwise, no refunds.

Best for

Captions: People who record themselves and want an app to edit and caption the footage
Quetzal: Businesses and agencies that want the posts done for them

Who makes the posts

Captions: You do; its AI helps when you ask
Quetzal: Quetzal, from your brand. You approve each one or let it run. Unlimited posts on every plan.

AI video

Captions: Footage edited with AI, AI avatars and digital twins, and generated b-roll
Quetzal: Presenter reels with word-timed captions from Pro, 10 a month

Networks it publishes to

Captions: Not listed on their site
Quetzal: Instagram, Facebook, LinkedIn, TikTok, X and YouTube

Approval before publishing

Captions: Not listed on their site
Quetzal: Yes: review mode holds every post, and clients approve by link

Comments and messages

Captions: Not listed on their site
Quetzal: Comment-to-DM replies on Instagram and Facebook from Growth; not a shared inbox

App languages

Captions: Not listed on their site
Quetzal: English and Spanish; posts in your brand's language, with its regional variant

Price from

Captions: $24.99 a month per subscription (Max)
Quetzal: $116 a month per brand (Starter)

Billed yearly

Captions: Not listed: see their pricing page
Quetzal: $89 a month, billed yearly (Starter)

Free plan

Captions: Yes
Quetzal: No

Free trial

Captions: No time-limited trial listed
Quetzal: 14 days; card required, nothing charged today

Refunds

Captions: Payments are non-refundable except as their terms state or the law requires; after cancelling you keep access until the period ends.
Quetzal: Cancel in the 14-day trial and pay nothing. A yearly or quarterly plan cancelled within 30 days of a charge is refunded, minus the months started. Otherwise, no refunds.

Captions' price basis: Per subscription, per month, in tiers of monthly credits (500 on Max, then 1,400, 2,800 or 5,600 on Frontier); Captions says the prices shown are its iOS plans. Prices in US dollars, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies. Source: their pricing page.

Where Captions wins

AI editing that turns raw footage into a finished video
Digital twins and custom AI actors
Captions and translation in a long list of languages, and a free plan to start

Stay with Captions if you record yourself on camera and want an app that edits and captions the footage for you.

Where Quetzal is different

A plan, not a single video

Quetzal reads your website and brand kit and plans what to post each week across six networks. Reels are one part of that plan, next to written posts, carousels and stories.

Finished reels, ready to publish

From Pro, Quetzal makes AI reels for you: a presenter says a script written from your brand, with captions timed to each word. Each reel publishes like any other post.

Next week is planned from last week's results

Every post is measured, and what worked on your own accounts shapes what comes next. No report to read.

Nothing goes out without your yes, unless you want it to

Review mode puts every post in an approval queue and publishes only what you approve. Full autopilot is a switch you choose to turn on.

What it costs at your size

Size	Captions	Quetzal
One brand, three accounts	$24.99 (Max)	$116 (Starter)
One brand, six accounts	Depends on their plan limits	$298 (Growth)
Three brands, three accounts each	Depends on their plan limits	$313 (3 × Starter)

One brand, three accounts

Captions: $24.99 (Max)
Quetzal: $116 (Starter)

One brand, six accounts

Captions: Depends on their plan limits
Quetzal: $298 (Growth)

Three brands, three accounts each

Captions: Depends on their plan limits
Quetzal: $313 (3 × Starter)

Monthly billing on both sides, each tool in its own unit (Captions: per subscription). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.

Switching from Captions

If you enjoy recording, keep Captions for your own videos. Connect your accounts to Quetzal, paste your website and let it plan and write the rest of the week alongside them.

Quetzal holds every post for approval in review mode, so you can check how it writes for your brand before you let it run on its own.

Which one to choose

Choose Quetzal if you want to stop deciding what to post each day and have the week made in your brand.

Try for free

Choose Captions if you record yourself on camera and want an app that edits and captions the footage for you.

Visit Captions

Questions people ask

Is Quetzal better than Captions?

Not at editing. Captions turns raw footage into a finished video and makes digital twins and AI actors. Quetzal is for brands that want the planning, writing, design and publishing of the whole account handled.

What is the main difference between Quetzal and Captions?

Captions is a video editor that works on what you give it. Quetzal starts from your brand, plans the week, writes every post, designs images, makes reels from Pro and publishes them.

Which is cheaper for one brand with three accounts?

Billed monthly, one brand with three accounts costs $116 (Starter) on Quetzal and $24.99 (Max) on Captions. Captions costs less and has a free plan, and its video editing goes much further than Quetzal's reels.

Does Captions create posts, images or video for you?

According to Captions' own pages, checked on 30 September 2026: its AI helps you write when you ask; on video: footage edited with AI, AI avatars and digital twins, and generated b-roll. Quetzal plans, writes and designs your posts on every plan, and makes AI reels from Pro.

Can I use Quetzal and Captions together?

Yes. Record and edit in Captions when you want your own face on screen, and let Quetzal keep the rest of the calendar full on every network.

How do I move from Captions to Quetzal?

Connect your accounts to Quetzal, paste your website and confirm the brand kit. The first week arrives as drafts for your review. Your Captions projects stay where they are.

Keep comparing

Decide with your own week in front of you

Type your website and see a week of posts made for your brand. Free, and no account needed.

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How we compare

Captions' prices were read from its pricing page on 30 September 2026 (monthly billing, USD). Features were checked on Captions' own pages on 30 September 2026; where Captions does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Captions is a trademark of its owner; Quetzal is not affiliated with Captions.