Alternatives

A Metricool alternative that makes the content, not just the calendar

Metricool: A scheduling and analytics platform priced by number of brands, popular with agencies and community managers. Quetzal is an AI social media autopilot: it plans the week from your brand, designs and writes every post, produces AI reels, publishes to six platforms on schedule and improves from results. Here is the honest comparison.

Side by side

MetricoolQuetzal
What it isA scheduling and analytics platform priced by number of brands, popular with agencies and community managers.An AI social media autopilot: content produced, published and improved for you.
Who makes the contentYou (with AI assists where offered)Quetzal, in your brand, under your approval or on full autopilot
Pricing$25 to $210 per month by brand count (5 to 50 brands); 5 to 35 AI credits per brand per month (vendor page, July 2026)$89 to $999 per brand per month, annual billing; agencies get 10% off from 3 clients, 20% from 11
AI videoNot the productAI reels with script, voiceover and captions from the Pro plan
PublishingScheduling to your channelsSix platforms, at each account's best hours, measured at 1, 6, 24 and 72 hours
Client approvalTeam workflows on higher tiersPer-client review mode plus an approval link that needs no seat

Where Metricool is genuinely strong

  • Strong reporting and competitor analytics
  • Brand-count pricing that agencies understand
  • Ads and link-in-bio tooling

Stay with Metricool if your team already produces all the content and you mainly need reporting across many brands.

What changes with Quetzal

Metricool measures and schedules what your team produces; its AI credits cover a handful of captions per brand. Quetzal is the production layer: it makes the content for each client brand and publishes it, with a per-client approval link and a portfolio discount from the third client. Many agencies run both, Metricool for reporting and Quetzal for production.

Growth, the plan most businesses choose, is $229 a month on annual billing and publishes one AI-generated post per platform every day plus stories. Your own photos and past creations post without limit.

Questions people ask

Can an agency use Quetzal for many clients?

Yes. Each client is a workspace with its own brand, approval queue and connected accounts, billed on one agency subscription with a roster discount from the third client.

Does Quetzal have analytics?

Every post is measured at 1, 6, 24 and 72 hours and the results feed the next week's plan. It is not a replacement for a full reporting suite.

How much does Quetzal cost compared with Metricool?

Quetzal plans run $89 to $999 a month on annual billing, per brand workspace, with AI content production and publishing included on every tier. Metricool lists $25 to $210 per month by brand count (5 to 50 brands); 5 to 35 AI credits per brand per month.

Decide with both in front of you

Type your website and see the week of content Quetzal generates in your brand. Free, no signup. Then compare it with what you get from Metricool today.

Other comparisons: Ocoya · Predis.ai · ContentStudio · Sprout Social · Hootsuite · Buffer

Metricool alternative for agencies and small businesses | Quetzal