Hootsuite manages the content your team already has. Quetzal makes it, publishes it and learns from the results.
Quetzal is our product. Facts on the other tools were checked on 30 September 2026 on each vendor's own site; where a vendor does not say, we write "not listed".
Businesses and agencies that want the posts done for them
Starter, per brand, billed yearly. $90 month to month.
Teams with their own creators who need a shared inbox, listening and reporting
Standard, per user, billed yearly only.
7 days free. Card required, nothing charged today. Hootsuite's price basis: Per user (seat), per month; in the eurozone the same figures are shown in euros. Prices in US dollars, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies.
Every row read from each vendor's own pages. Where a vendor does not say, we write "not listed".
| Quetzal vs Hootsuite | ||
|---|---|---|
| Best for | Businesses and agencies that want the posts done for them | Teams with their own creators who need a shared inbox, listening and reporting |
| Who makes the posts | Quetzal, from your brand. You approve each one or let it run. Unlimited posts on every plan. | You do; its AI helps when you ask |
| AI video | Presenter reels with word-timed captions on every plan, paid in AI credits: 10 a month on Starter | Not listed on their site |
| Networks it publishes to | Instagram, Facebook, LinkedIn, TikTok, X and YouTube | Not listed on their site |
| Approval before publishing | Yes: review mode holds every post, and clients approve by link | Yes |
| Comments and messages | Comment-to-DM replies on Instagram and Facebook from Growth; not a shared inbox | Inbox included |
| App languages | English and Spanish; posts in your brand's language, with its regional variant | Not listed on their site |
| Price from | $90 a month per brand (Starter) | Billed yearly only |
| Billed yearly | $69 a month, billed yearly (Starter) | $99 a month per user, billed yearly (Standard) |
| Free plan | No | No |
| Free trial | 7 days; card required, nothing charged today | 14 days, no card needed |
| Refunds | Cancel in the 7-day trial and pay nothing. A yearly or quarterly plan cancelled within 30 days of a charge is refunded, minus the months started. Otherwise, no refunds. | If you cancel or downgrade, you pay the rest of the plan term and get no refund. |
Best for
Who makes the posts
AI video
Networks it publishes to
Approval before publishing
Comments and messages
App languages
Price from
Billed yearly
Free plan
Free trial
Refunds
Monthly billing on both sides, each tool in its own unit (Hootsuite: per user). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.
Quetzal Starter
Hootsuite
Depends on their plan limits
Quetzal Growth
Hootsuite
Depends on their plan limits
Quetzal 3 × Starter
Hootsuite
Depends on their plan limits
Stay with Hootsuite if you have a content team and need a workflow, listening and reporting layer around it.
Connect your accounts to Quetzal, paste your website and confirm the brand kit it reads from it. The first week of posts is drafted for your review, and nothing publishes until you approve it.
If listening and the shared inbox are part of how your team works, keep Hootsuite for those and let Quetzal make the posts. Each publishes through the networks' official connections, so they do not clash.
For a different job. Hootsuite is a mature suite for teams that already produce content and need listening, an inbox and reporting. Quetzal is for the business or agency that needs the posts made: planned from the brand, designed, written and published.
Hootsuite organises and publishes content your team brings. Quetzal produces that content itself, in your brand, and publishes it after your approval.
Billed monthly, one brand with three accounts costs $90 (Starter) on Quetzal. We do not list a price for Hootsuite here: see its own pricing page. Hootsuite prices each user; Quetzal prices each brand, with team seats included.
According to Hootsuite's own pages, checked on 30 September 2026: its AI helps you write when you ask. Quetzal plans, writes and designs your posts and makes AI reels on every plan.
Yes. A common split is Hootsuite for listening and the inbox, Quetzal for making and publishing the posts.
Connect your accounts, paste your website and review the brand kit Quetzal builds. The first week is drafted from it. You can keep your Hootsuite plan until its term ends; check Hootsuite's own terms for what cancelling mid-term costs.
Before you decide
Type your website and see a week of posts made for your brand. Free, and no account needed.
Hootsuite's prices were read from its pricing page on 30 September 2026 (monthly billing, USD). Features were checked on Hootsuite's own pages on 30 September 2026; where Hootsuite does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Hootsuite is a trademark of its owner; Quetzal is not affiliated with Hootsuite.
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