Prices checked 30 September 2026Updated
Iconosquare measures and reports on the posts your team publishes. Quetzal makes those posts, publishes them and uses the results to plan the next week.
Quick answer
Pick Quetzal if you want your social media done for you: posts planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube. Pick Iconosquare if your team already makes the content and what you need is deep analytics, reports, listening and one inbox, from €11 a month per subscription (Starter).
Quetzal starts at $116 a month per brand, or $89 a month billed yearly (Starter). Unlimited posts on every plan. Plans differ in connected accounts, designed images a month and AI reels, which start on Pro.
Iconosquare's entry plan costs less than Quetzal, and it has a free plan. Its reporting, listening and inbox go further than anything Quetzal offers.
14 days free. Card required, nothing charged today.
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AI video
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Iconosquare's price basis: Per subscription, per month, priced by social profiles; each price is the plan's smallest tier (Starter from 3 profiles, Launch 5, Scale 5, rising in steps to 20). Starter and Launch include one user, Scale three. Prices in euros, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies. Source: their pricing page.
Stay with Iconosquare if your team already makes the posts and what you need most is measuring, reporting and answering on them.
Quetzal reads your website and brand kit, plans the week and writes every post in your voice. You open a finished week instead of an empty calendar.
Quetzal designs posts, carousels and stories in your colours and type, so every account looks like one brand. Designed images come on every plan, and posts from your own photos are unlimited.
From Pro, Quetzal makes AI reels for you: a presenter says a script written from your brand, with captions timed to each word. Each reel publishes like any other post.
A plan covers one brand with its accounts and its team (4 people on Pro, more on larger plans). Agencies pay per client brand on one invoice, with a discount from the third client.
One brand, three accounts
One brand, six accounts
Three brands, three accounts each
Monthly billing on both sides, each tool in its own unit (Iconosquare: per subscription). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.
Connect your accounts to Quetzal and paste your website. Quetzal reads your brand from it and drafts the first week of posts for your review.
Keep Iconosquare for dashboards, client reports and listening. Quetzal publishes through each network's official connection, so Iconosquare keeps reading every post and its results as before.
Choose Quetzal if your reports look thin because the posts are not going out often enough.
Try for freeChoose Iconosquare if your team already makes the posts and what you need most is measuring, reporting and answering on them.
Visit IconosquareNot for analytics. Iconosquare is built around measurement, with custom dashboards, automated reports, listening and an inbox. Quetzal is the better fit when what you are missing is a steady flow of posts made in your brand.
Iconosquare tells you how your posts did. Quetzal makes the posts, publishes them to Instagram, Facebook, LinkedIn, TikTok, X and YouTube, and plans next week from how they did.
Billed monthly, one brand with three accounts costs $116 (Starter) on Quetzal and €11 (Starter) on Iconosquare. Iconosquare's entry plan costs less than Quetzal, and it has a free plan. Its reporting, listening and inbox go further than anything Quetzal offers.
According to Iconosquare's own pages, checked on 30 September 2026: its AI helps you write when you ask. Quetzal plans, writes and designs your posts on every plan, and makes AI reels from Pro.
Yes, and it is a natural pair: Quetzal makes and publishes, Iconosquare measures and reports. Both work through the networks' official connections, so nothing clashes.
Connect your accounts to Quetzal, paste your website and review the brand kit it builds. The first week is drafted for your approval. Keep your Iconosquare plan for reporting for as long as you need it.
Type your website and see a week of posts made for your brand. Free, and no account needed.
14 days free. Card required, nothing charged today.
Iconosquare's prices were read from its pricing page on 30 September 2026 (monthly billing, EUR). Features were checked on Iconosquare's own pages on 30 September 2026; where Iconosquare does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Iconosquare is a trademark of its owner; Quetzal is not affiliated with Iconosquare.
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