Prices checked 30 September 2026Updated

Quetzal vs Simplified: the Simplified alternative that makes the posts

Simplified gives you a creative suite and agents that work from your brief. Quetzal needs no brief: it plans the week from your brand and your results and brings it to you finished.

Quick answer

Pick Quetzal if you want your social media done for you: posts planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube. Pick Simplified if you want design, video editing, emails and ads in the same subscription as social, and you enjoy briefing an agent, from €25 a month per subscription (Pro).

Quetzal starts at $116 a month per brand, or $89 a month billed yearly (Starter). Unlimited posts on every plan. Plans differ in connected accounts, designed images a month and AI reels, which start on Pro.

Simplified's entry plan costs less than ours and includes a social inbox. Quetzal's plans are built around one brand's social calendar, with seats included.

14 days free. Card required, nothing charged today.

At a glance

Best for

Simplified
Marketers who want one creative suite for design, video editing, emails, ads and social
Quetzal
Businesses and agencies that want the posts done for them

Who makes the posts

Simplified
Its AI plans and makes the posts
Quetzal
Quetzal, from your brand. You approve each one or let it run. Unlimited posts on every plan.

AI video

Simplified
AI video from text or images, short clips from long videos and AI subtitles
Quetzal
Presenter reels with word-timed captions from Pro, 10 a month

Networks it publishes to

Simplified
9 networks, including Instagram, Facebook, LinkedIn, TikTok, X and YouTube
Quetzal
Instagram, Facebook, LinkedIn, TikTok, X and YouTube

Approval before publishing

Simplified
Yes
Quetzal
Yes: review mode holds every post, and clients approve by link

Comments and messages

Simplified
Inbox included
Quetzal
Comment-to-DM replies on Instagram and Facebook from Growth; not a shared inbox

App languages

Simplified
Not listed on their site
Quetzal
English and Spanish; posts in your brand's language, with its regional variant

Price from

Simplified
€25 a month per subscription (Pro)
Quetzal
$116 a month per brand (Starter)

Billed yearly

Simplified
€16 a month per subscription, billed yearly (Pro)
Quetzal
$89 a month, billed yearly (Starter)

Free plan

Simplified
No
Quetzal
No

Free trial

Simplified
7 days, card required
Quetzal
14 days; card required, nothing charged today

Refunds

Simplified
Their terms say all purchases are non-refundable; cancelling takes effect at the end of the paid term.
Quetzal
Cancel in the 14-day trial and pay nothing. A yearly or quarterly plan cancelled within 30 days of a charge is refunded, minus the months started. Otherwise, no refunds.

Simplified's price basis: Per subscription, per month, each plan capping social accounts and users (Pro 7 accounts and 1 user, Business 15 and 3, Growth 30 and 5); the page shows prices in the visitor's currency, read here from Spain, and the 7-day trial costs $1. Prices in euros, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies. Source: their pricing page.

Where Simplified wins

  • Design, video editing, writing and scheduling in one subscription
  • A wide set of AI video tools, from subtitles to clips of long videos
  • A unified social inbox from the entry plan
  • External client approval and an API for agencies and developers

Stay with Simplified if you want one creative suite for design, video editing, emails and ads as well as social, and you like briefing an agent and steering the result.

Where Quetzal is different

The week arrives planned and written

Quetzal reads your website and brand kit, plans the week and writes every post in your voice. You open a finished week instead of an empty calendar.

Next week is planned from last week's results

Every post is measured, and what worked on your own accounts shapes what comes next. No report to read.

LinkedIn written to its own rules

LinkedIn posts follow a dedicated engine: one point for one reader, a hook from a fixed set of proven mechanisms, a single clear ask at the end and no hashtags. Your other networks get their own version of each idea.

Clients approve without an account

Each client gets a private link to approve posts or ask for a change, with no seat and no login. Review mode holds every post until someone says yes.

What it costs at your size

One brand, three accounts

Simplified
€25 (Pro)
Quetzal
$116 (Starter)

One brand, six accounts

Simplified
€25 (Pro)
Quetzal
$298 (Growth)

Three brands, three accounts each

Simplified
Depends on their plan limits
Quetzal
$313 (3 × Starter)

Monthly billing on both sides, each tool in its own unit (Simplified: per subscription). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.

Switching from Simplified

Connect your accounts to Quetzal and paste your website. Instead of writing a brief, you review a brand kit and a first week of drafts that Quetzal prepared from what it read.

If you use Simplified for emails, ads or video editing, keep it for that work. Quetzal can take over the social calendar and publish through each network's official connection.

Which one to choose

Choose Quetzal if social is the job, and you would rather approve a finished week than brief an agent campaign by campaign.

Try for free

Choose Simplified if you want one creative suite for design, video editing, emails and ads as well as social, and you like briefing an agent and steering the result.

Visit Simplified

Questions people ask

Is Quetzal better than Simplified?

For a narrower job, yes. Simplified covers more ground: design, video tools, emails, ads and an inbox. Quetzal focuses on the social calendar of a business: it decides what to post, makes it in your brand, publishes it and learns from the results.

What is the main difference between Quetzal and Simplified?

Simplified works from your brief: you describe the campaign and its agents produce it for your approval. Quetzal starts from your website and brand kit, plans every week on its own and uses each week's results to plan the next.

Which is cheaper for one brand with three accounts?

Billed monthly, one brand with three accounts costs $116 (Starter) on Quetzal and €25 (Pro) on Simplified. Simplified's entry plan costs less than ours and includes a social inbox. Quetzal's plans are built around one brand's social calendar, with seats included.

Does Simplified create posts, images or video for you?

According to Simplified's own pages, checked on 30 September 2026: its AI plans and makes the posts; on video: aI video from text or images, short clips from long videos and AI subtitles. Quetzal plans, writes and designs your posts on every plan, and makes AI reels from Pro.

Can I use Quetzal and Simplified together?

Yes. Many teams would keep Simplified for design work, video editing and emails, and let Quetzal keep the social networks full every week.

How do I move from Simplified to Quetzal?

Connect your accounts, paste your website and confirm the brand kit Quetzal builds. The first week is drafted for your review. Check Simplified's terms before cancelling, since they say purchases are not refunded.

Decide with your own week in front of you

Type your website and see a week of posts made for your brand. Free, and no account needed.

14 days free. Card required, nothing charged today.

How we compare

Simplified's prices were read from its pricing page on 30 September 2026 (monthly billing, EUR). Features were checked on Simplified's own pages on 30 September 2026; where Simplified does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Simplified is a trademark of its owner; Quetzal is not affiliated with Simplified.

Simplified alternative: Quetzal vs Simplified (2026)