Prices checked 30 September 2026Updated
Swello helps your team schedule, measure and keep an eye on its industry. Quetzal makes the posts from your brand, publishes them and plans the next week from the results.
Quick answer
Pick Quetzal if you want your social media done for you: posts planned from your brand, written in your voice and published to Instagram, Facebook, LinkedIn, TikTok, X and YouTube. Pick Swello if your team enjoys writing the posts and wants scheduling, statistics and an industry monitoring dashboard in one tool, from €24 a month per subscription (Medium).
Quetzal starts at $116 a month per brand, or $89 a month billed yearly (Starter). Unlimited posts on every plan. Plans differ in connected accounts, designed images a month and AI reels, which start on Pro.
Swello costs less and keeps a free plan for life. Quetzal costs more because the posts themselves are made for you.
14 days free. Card required, nothing charged today.
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AI video
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Swello's price basis: Per subscription, excluding VAT: Medium covers 1 user and 5 social profiles, Large 5 users and 15 profiles, Business more than that; extra users and profiles are paid on top. Prices in euros, as shown on its pricing page. Quetzal charges per brand, in US dollars, with sales tax added at checkout where it applies. Source: their pricing page.
Stay with Swello if your team writes its own posts and wants scheduling, statistics and industry monitoring in one place, priced in euros.
Quetzal reads your website and brand kit, plans the week and writes every post in your voice. You open a finished week instead of an empty calendar.
Quetzal designs posts, carousels and stories in your colours and type, so every account looks like one brand. Designed images come on every plan, and posts from your own photos are unlimited.
From Pro, Quetzal makes AI reels for you: a presenter says a script written from your brand, with captions timed to each word. Each reel publishes like any other post.
Every post is measured, and what worked on your own accounts shapes what comes next. No report to read.
One brand, three accounts
One brand, six accounts
Three brands, three accounts each
Monthly billing on both sides, each tool in its own unit (Swello: per subscription). An account is one connected social profile. Three brands on Quetzal share one agency invoice, with the agency discount already applied.
Connect the same accounts to Quetzal and paste your website. Quetzal reads your brand from it and drafts the first week, which waits for your review.
Swello also publishes to Threads and Bluesky, which Quetzal does not. If those matter to you, keep Swello for them and for its monitoring dashboard, while Quetzal takes care of Instagram, Facebook, LinkedIn, TikTok, X and YouTube.
Choose Quetzal if your team has the tools to schedule but not the hours to write, and you want the week to arrive ready to approve.
Try for freeChoose Swello if your team writes its own posts and wants scheduling, statistics and industry monitoring in one place, priced in euros.
Visit SwelloFor making the content, yes; for monitoring your industry, Swello is built for that job. Swello gives a team writing help, scheduling, statistics and monitoring. Quetzal plans, writes and designs every post from your brand and publishes it.
Swello's AI helps when you ask: it corrects, translates and rephrases what you wrote. Quetzal starts from your website and brand kit and arrives with the whole week written and designed.
Billed monthly, one brand with three accounts costs $116 (Starter) on Quetzal and €24 (Medium) on Swello. Swello costs less and keeps a free plan for life. Quetzal costs more because the posts themselves are made for you.
According to Swello's own pages, checked on 30 September 2026: its AI helps you write when you ask. Quetzal plans, writes and designs your posts on every plan, and makes AI reels from Pro.
Yes. Keep Swello for monitoring and for Threads and Bluesky, and let Quetzal fill the calendar on the six networks it covers. Quetzal publishes through each network's official connection, so the posts appear like any others.
Connect your accounts to Quetzal, paste your website and review the brand kit it builds. The first week is drafted from it. If you cancel Swello, it keeps running until the end of the period and then drops to its free plan.
Type your website and see a week of posts made for your brand. Free, and no account needed.
14 days free. Card required, nothing charged today.
Swello's prices were read from its pricing page on 30 September 2026 (monthly billing, EUR). Features were checked on Swello's own pages on 30 September 2026; where Swello does not say, we write "not listed". We make Quetzal, so this is a vendor's comparison. If anything is wrong or out of date, write to hello@quetzaltech.es and we will correct it within 48 hours. Swello is a trademark of its owner; Quetzal is not affiliated with Swello.
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